A brief summary about DMRA
DMRA is a market research company founded in 2008, with offices in Côte d’Ivoire, Cameroon and Senegal specialized in Market research, Social Research, B2B events, RMS (Retail Measurement Services), Rolling census, Marketing and Communication strategy advice, with high added value for its Clients.
- DMRA is composed of a dynamic and highly experienced team in Field Operations in Côte d’Ivoire and in the countries of West and Central Africa and Madagascar.
- DMRA is managed by Joseph Marcel Epoupè former General Manager at Nielsen Company ( Ivory Coast Office).
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Experience:
- More than 18 years experience in market research in Sub-sahara africa.
- Very good knowledge of the local field and in all countries of West and Central Africa (french speaking) and Madagascar.
- Good knowledge of Ivorian Market Operators and the countries mentioned above.
- Mr Epoupè Joseph is an engineer and holds a degree in Strategic and Operational Marketing at European Institute of Marketing (Belgium)
20+
Years Experience
SERVICES OFFERED
BLOG
Know how to filter your qualified prospects
In social and consumer research, filtering the right prospects is key. Learn how to identify qualified leads that align with your expertise, budget, and mission to improve efficiency and maximize impact.
Marketing and non-governmental organization: what is the point?
Marketing isn’t just for brands—it’s a strategic tool NGOs can use to raise awareness, build trust, attract funding, and drive long-term impact. Learn why effective marketing is essential for any organization working toward social change.
How to captivate in B2B?
Captivating B2B clients is about relevance, clarity, and trust. Learn how to stand out by addressing real needs, building credibility, and delivering value through every interaction—from first contact to final deliverable.
LEADING TEAM and Why you should Choose DMRA
- Male contraceptive: Commissioned by Mélinda & Bill Gate Foundation in Ivory Coast, Project involved a sample of 3,500 interviews divided into 200 PSUs countrywide, both in urban and rural areas
- Family planning: Commissioned by WHO Project involved a sample of 6,000 interviews divided into 300 PSUs countrywide, both in urban and rural areas
- Public perception : Requested by GeoPoll on behalf of ADB: Project involved a sample of 1,200 interviews divided into 120 PSUs countrywide, both in urban and rural areas... >>Learn more
With DMRA
Let us help your business to move forward by building on the best.
